The Evolution of the Social Media Evangelist
I’m currently going through my annual assessment, and in completing my self-assessment, I had some time to reflect on the last year and subsequently, over my six years at Booz Allen. As I combed...
View ArticleI Started a Blog But No One Cared
Image Courtesy of Flickr user cogdogblog As many of you know, here at Booz Allen, we’ve got an internal suite of social media tools available on our Intranet – hello.bah.com. While it’s garnered a...
View ArticleDear IT Guy, Can You Actually Use the Tool You’re Creating?
Do the top developers for Google’s Android operating system use Blackberries? Do the IT guys developing Windows 7 use Macs? Do the folks at WordPress use Blogger to host their personal blogs? These...
View ArticleAddressing the Digital Divide WITHIN Your Organization
Try teaching social media to someone who still looks at this day after day If it wasn’t for my brother and I, my mother would still have a VCR that blinks 12:00 because she couldn’t figure out to...
View ArticleDrive for Show, Putt for Dough – a Lesson for Enterprise 2.0 Platforms
Stop worrying about hitting the big drive and concentrate on the fundamentals Ever hear the phrase “Drive for Show, Putt for Dough?” It’s time-honored sports cliche that refers to the oohs and ahhs...
View ArticleThe Many Roles of an Internal Community Manager
When someone in the communications industry refers to a “community manager,” they are usually referring to someone that can manage the online relationships for a particular brand, using tools like...
View ArticleEveryone’s on Facebook, Why Aren’t They on the Intranet Too?
Thanks to all who came to my presentation at the ACMP 2011 conference – as promised you can find my entire presentation here! In the fall I wrote a guest post entitled, “But I Don’t WANNA Change” about...
View ArticleCompeting on the Field But Cooperating in the Office
It’s not difficult to find examples of sports teams using social media. From the player (Gilbert Arenas’ landmark blogging in 2006) to the team (the Red Sox using Twitter to give away free tickets...
View ArticleEnterprise 2.0 Isn’t About Social Business, It’s Just About Business
Last night, while flying home from the Enterprise 2.0 Conference – Santa Clara, I thought about all of the sessions I attended, the people I spoke with, the demos I watched, and I kept thinking back to...
View ArticleThe Year in Social Media Strategery
As 2011 comes to a close, it's only natural (and for a blog, virtually mandatory) to reflect on the year that's passed. Since that first post more than three years ago until now, this blog has served...
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